Manixer was established and is led by Marwan Naja who has been a private equity investor for over twenty years.  His experience includes positions as Managing Director - Private Equity at Deutsche Bank and Head of Private Equity at Pictet & Cie.

At Manixer we invest our partners' capital in proprietary projects backed by excellent management teams and entrepreneurs.  We also provide advisory and portfolio management services to our partners, mainly family offices, relating to their portfolios of direct investments.

Direct Investment Opportunities:  Manixer sources and structures direct investments primarily in companies based in Switzerland.  We aim to find opportunities with the following characteristics:

• Have a positive EBITDA and demonstrate a consistent ability to be profitable. 
• Companies with an understandable business model.
• Excellent entrepreneurs and managers that will lead the company prior to making the investment.

We seek to acquire a majority stake to have a deciding voice in the companies we invest in; nonetheless we consider minority investments with a long term investment horizon through partners who share our values. As a firm we avoid investments in start-ups, turnaround situations, loss making businesses, complicated business models and firms that require a post-investment change in senior management.

Direct Investment Advisory Services:  Manixer offers family offices and High Net Worth Individuals advisory services relating to their direct private equity and real estate investments. Including:

• Monitoring and reporting on existing portfolio.
• Review of investment opportunities.
• Valuation of existing and potential investments. 
• Negotiation of terms with counterparts including sellers and lending banks. 
• Structuring of investments including coordination with tax advisors.

Dina is a Swiss IT services leader focused on mid-market Swiss companies and Swiss public governmental entities (federal, cantonal and communal). Dina’s expertise covers a wide range of offerings from managed IT services, IT security, SAP implementation, and Cloud migration services, among others. Founded more than 50 years ago, Dina currently has offices in Matran (Fribourg), Morges (Vaud), Martigny (Valais) and Geneva. The Company employs more than 200 permanent staff and is looking to further accelarate its growth.

Solasa group (Investment exited to Schulthess Maschinen AG, October 2023): Solasa group is the national Swiss leader providing sales and maintenance services for white goods and turnkey residential laundry services to owners and managers of real estate properties. The company prides itself on providing an excellent service for landlords and end users.

HUUS Hotel Gstaad: Opened in November 2016, HUUS Gstaad is an adventure focused 4 star superior hotel in the exclusive town of Gstaad, Switzerland. It was recently named one of the ten best ski hotels for 2023-2024 by Condé Nast Traveller. It is largest hotel in the area with 136 spacious and luxurious rooms, a fully equipped gym and spa and 6 conference rooms.

Alpine Lodge (Investment exited to a private investor, June 2023): Alpine Lodge is a 3 star plus hotel located in the exclusive area of Gstaad - Saanen, Switzerland that offers highly personalized and attentive service to its guests. It is made up of 2 chalets, has 30 rooms, 2 restaurants, 2 swimming pools and an Alpine Spa. Given its focus on excellence and quality, it has a very good reputation among its clients and in the region.

Bellevue Education (Investment exited to GEMS Education, largest K-12 education company worldwide, July 2018): Bellevue Education owns and operates thirteen private schools in the United Kingdom and Switzerland including most of the associated property.  Each Bellevue school is run independently but shares the same values and commitment to excellence in education.  

New College of the Humanities (Investment exited to Northeastern University, November 2018): Launched in 2012 New College of the Humanities is a first-class independent college based on the Ivy League model of education. NCH offers a unique, liberal arts-inspired curriculum taught by inspirational academics who are enthusiastic about teaching. The college is centrally located in Bloomsbury, London’s university district, and students have access to many of the resources of the University of London.  Marwan Naja is a board member.

Orbitera (Investment exited to Google LLC, August 2016): Orbitera was founded by Firas Bushnaq, a serial entrepreneur, and Brian Singer, an enterprise software product leader, and focuses on cloud commerce. The Orbitera Marketplace Platform enables multi-channel software delivery and commerce on cloud platforms. Orbitera helps software vendors, service providers, system integrators and channel organizations sell and distribute cloud-ready solutions and services.